Financial Services Copywriting for your small business

Turning finance mumbo-jumbo into words your ideal client understands

London-based freelance professional and financial services copywriter who understands your business

Are you paying for financial services copywriting yet still struggling to generate leads and grow your finance business?

Many business owners are fed up constantly balancing client work with attracting new business. But without a steady flow of high-quality leads, your pipeline disappears, leaving you scrambling to fill the gaps. And, if you stop your marketing efforts, that’s the fast track to a client-shaped hole in your revenue.

Professional and financial services copywriting that works

Financial services copywriting in the UK involves writers who understand the sector’s technical complexities and regulatory environment to produce clear, compliant and persuasive content for a variety of purposes. These services are crucial for building trust and authority, and include content like websites, thought leadership, case studies, and customer communications for banks, fintech, insurance companies, accountants, financial advisors and lenders such as equity release and mortgage brokers. Costs vary based on the project’s complexity and turnaround time, with rates potentially ranging from around £400-£800 per day for experienced writers. 

I specialise in professional and financial services copywriting that doesn’t just sound good, it actually works. You’ll get compelling, results-driven content that builds trust, positions you as an authority, and ultimately drives conversions. You’ll attract and engage your ideal clients with quality blogs, articles and social posts, so you can focus on what you do best—running your business and delivering your core services and products.

All my services come with a 100% money-back satisfaction guarantee. Forever. 

As a freelance copywriter and content writer with a long background in finance and accountancy, I can help you market your business by creating financial services copy that appeals directly to your ideal clients:

What makes me different to other freelance finance copywriters?

Financial Expertise

My 23+ years working in finance (mainly for a FTSE100 company) means I intuitively understand business and finance. I’m well-versed in the language of the industry, and can communicate complex financial concepts tailored to any audience. I’m a CIMA qualifified accountant so you don’t have to explain your world to me before we start working together.

Marketing Focus

 

A skilled financial services copywriter crafts messages designed to inspire, inform and entertain your audience. It’s simple to get the marketing help you need, whether that might be web copy, SEO blogs, or a LinkedIn profile makeover.

Content Planning

You know your industry but you struggle to reach your audience. All my packages come with content strategy & planning as standard. Never have to scratch your head over what to write on your blog or socials again.

financial services copywriter and customer

Ready to uplevel your financial copy?

Let me write it so you don’t have to…

"Michelle has been doing our copywriting for our website and blogs for the past year or so and the website and leads received have out performed my expectations! The blogs and pages have been ranking on the 1st page of Google for many key words and searches so we couldn't be more happier! Michelle is a pleasure to work with and swift to deal with all our writing needs :)"
Andrew Simmonds
Owner, Simmonds Mortgage Services
"I couldn't recommend Michelle enough to write your content or copy for your finance business. She is brilliant. The content she created for us was always well-researched, clear and creative. Michelle always met every single deadline, too. It was an absolute pleasure working with her, and I hope to do so again soon!"
Lyndsay Cambridge
Co-founder, Jammy Digital

Become known as the go-to provider through compelling content.

I offer a free, no-obligation chat to see if we might be a good fit to work together.

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