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Freelance copywriting rates 2025(UK)

In the UK for 2025, freelance copywriter day rates generally range from about £250 for junior writers to £1000+ for senior and specialist expert writers, with the average day rate around £450 per day. Hourly rates typically fall between £50 and £75 for experienced writers, though this can vary widely based on experience, niche, and project scope

Freelance copywriting rates in the UK can vary enormously depending on a variety of factors:

  1. How much experience does the writer have in the niche?
  2. How much experience does the writer have in the type of copy you need?
  3. How long is the copy or content you need?
  4. Where is the copywriter based?
  5. How much research is needed for the project?

How do copywriters set their freelance copywriting rates?

Copywriters price their work in different ways, including by the word, the hour, the day or the project. The average day rate for a UK based copywriter in 2024 was £433.

Here’s an idea of what you can expect when you work with me.

Let ME Write freelance copywriting rates starting from:

700-800 word SEO Blog (one-off) £330

700-800 word SEO Blog (12 month retainer) £300/m

1000-1250 word SEO Blog (one-off) £400

1000-1250 word SEO Blog (12 month retainer) £360/m

Website home/landing page £350

Additional website pages £200

Linkedin profile optimisation package £1200 (with banner, featured visuals and photoshoot plus 30 images)

LinkedIn monthly content (retainer) from £300

AI-assisted combination package of 1 blog, 8 LinkedIn posts, 4 Google Business Profile posts and 2 emails £500/m

I usually price on a project basis but you can expect my per word rate to vary between £0.40 and £1.50 depending on the type of content, the technical complexity of the content and the project timeframe.

Download my full list of retainer package copywriting prices for 2025.

Let's talk about your project

I guarantee all my work forever. If you are dissatisfied with anything I write for you, I will re-write it until you are happy. In the very unlikely event that you are still unhappy, I will refund you 100% of your investment. No quibbles (but I will ask questions so I can improve for the future).

So, why not book a call to work with me – there’s no risk, only reward.

Website copywriting I Sales and creative copywriting I SEO Blog writing services I Linkedin Optimisation Services

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